by Colleen Kleve
As yet another winter season approaches, many of us do an inventory of our clothing. We diligently label our clothing as “everyday apparel,” “workout wear” and “winter gear.” This has been the case all our lives–all the way back to the snowmobile suits and boots pulled out of storage when we were six years old. And this segregation of clothing means our desire to be fashionable has been sacrificed by the need to be warm.
Well, I am happy to report the trend in outdoor wear is morphing so that no such sacrifice is required! Many things have forced the big names in outdoor wear to look closer at the demands of today’s consumer. Some of the key drivers are words we didn’t carry in our daily vocabulary just a decade ago. Millennial, Athleisure, and Social Media are three major drivers for designers these days. Throw in a new generation who gravitate toward minimalistic lifestyles and environmentally consciousness, and it scores a win for all of us in outdoor apparel.
Many of our vendors now coordinate their lines in a lifestyle approach to outdoor wear. You can create ensembles from their entire lines, instilling the mix and match method to wardrobes for the outdoors. Most pieces now easily transition from a day of skiing or winter hiking into a night watching a Wild game while cozied up to the fire – the very definition of Athleisure. Athleisure is a style driven by the Millennials and adopted by nearly all of us.
Stone Harbor has a fresh new look in store for this winter season. We are very pleased with the inventory and how it adopts the new style of outdoor wear while still holding on to tradition. From our Marmot Scree pants to our Skhoop down mini-skirts and everything in between, we can fit your outdoor/lifestyle apparel needs. Let us help you find that new go-to piece you can’t live without.
In the top photo, Susan is wearing an Orange Mini Down Skhoop Skirt, Prana Ashley Leggings, Royal Robbins Essential Tencel Sun Cover, Krimson Klover Top it Off Sweater, Pistil Jensen Hat, and Bogs Sidney Wool Women’s Lightweight Rain Boots.
Web Master Note: Let’s talk about those boots in the top picture for a minute. You can’t see them and you really should see them because they rock! But hey, they didn’t fit in the picture. So if you didn’t already click on the link for the boots, use this link to get a look at them for yourself: awesome black see-them-for-yourself boots.